HANDS ON NETWORK / POINTS OF LIGHT
The goal was to develop an integrated and inspiring brand platform for Points of Light Foundation and its leading business unit, HandsOn Network. Our design strategy: create an iconic brand identity with a common visual language to unify the organizations and help maintain communication throughout the collection of affiliates. The brand language demonstrates the power of individuals uniting to help make humankind collectively stronger.
- IDENTITY
- BRAND ARCHITECTURE
- BUSINESS SYSTEM
- COLLATERAL
- PROMOTIONAL ITEMS
- ANIMATION
- INTERACTIVE DESIGN
“HandsOn Network grew into its own: 4.3 million volunteers contributing 32 million service hours in over 20 countries.”